This is the only area where your custom Filter or Lens will be available, so you'll want to choose wisely. The other determining factor for cost is how large of an area you want your Geofilter to span. Step 4: Make a Geofence Around the Area for Your Custom Filter/Lens Inside the Settings menu, select "Filters & Lenses." It only says "Filters & Lenses" for iPhones. Tap the gear icon in the top-right corner to get to the Settings. Now, you'll be taken to a new screen where others can add you as a friend.
Step 1: Go to Your Filters & Lensesįrom the main screen (where you would take a Snap), tap your Bitmoji in the upper-left corner. Of course, this level of customization doesn't come without a price, with Geofilters costing as much as $1,000 in some cases. The ability to create custom Geofilters and Lenses will allow the average user to make a location-based Filter or Lens that is incredibly customizable and suitable for a myriad of occasions. And while the average user couldn't care less about ads, they very easily could care about custom Filters and Lenses. Even so, Snapchat has a few more tricks up their sleeves to make a little extra dough.
believes this redesign will help attract more advertisers. Still, it's clear that this is a decision fueled by money, and Snap Inc. Snapchat is in the midst of a massive redesign - one that not everyone loves.
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